Succeeding on Purpose

Craig Bradley

We continue to have amazing months, every since Agel World last fall. With each day, I continue to be amazed at the success and growth of the company, thanks to your vision and belief.

Since then, I have been impressed with how many of you are already living a more passionate life thanks to Agel. Passion energizes and provides perspective. But how do you fully cultivate this powerful motivating force in your life?

Dr. Phil McGraw says, “If you have no purpose, you have no passion. If you have no passion, you’ve sold yourself out.” Napoleon Hill in Think and Grow Rich lists “Definiteness of Purpose” as the foundation of any successful mindset. In other words, to live a fulfilled life, it is critical we know precisely what we want. It may sound simple, but it’s the key to your ultimate success.

This “definiteness of purpose” can give you the drive to overcome any fear or obstacle. It breeds the courage needed to try new things and step out of a stifling comfort zone that would keep you from realizing your dreams. And even more basic than that, having a purpose can actually save your life.

In a powerful book entitled Man’s Search for Meaning, Dr. Viktor Frankl describes his life as a Jewish psychiatrist held inside a Nazi concentration camp. He was impressed by how many of his fellow prisoners could survive the unspeakable horrors of the camp while others, who were otherwise healthy and strong, seemed to curl up and die under the same circumstances. He determined that assigning a meaning to their suffering - whether it was to survive the camps to see family members again, or even to tell the world of the experience - was the key to their survival.

So, how do you get started on your road to purpose? Write it down! That’s all … just record your goals and desires. As simple as that sounds, it has remarkable power. Whether you go through the formal goal-setting process we’ve all heard about (that of writing down specific long- and short-term goals with time-specified milestones, etc.) or just jotting down your desires and objectives on a piece of paper, that act alone puts you in the top 5 percent of all Americans. Too few of us take the time to record our desires, and as a result, our purpose remains a free floating thought or idea with no power to spark any real passion.

Remember, there is REAL power in recording your dreams. A goal not written is only a wish. So whatever your purpose is, understand that your first step to realizing that purpose is to write it down. At Agel, our purpose is to provide YOU with a purpose; to bring more fullness and meaning to your life and to those around you. Working together, we will accomplish our purposes and touch the lives of everyone you contact.

With you, in purpose,

I am Craig Bradley
I am Agel